We were very pleased with the "Picture of the Week" that was featured in the first edition of Swiss illustrated magazine Schweizer Illustrierte in 2010. Doris Leuthard, member of the Swiss Federal Council, and a camera crew are shown during the recording of the traditional speech on New Year's Day. Check out the glaring red SIGG bottle standing between screen and sweets in the office of Switzerland's economic minister!

Illustration is available in german only